Starbucks has taken a grande step in customer service.
A video posted on Facebook showing Rebecca King of St. Augustine, FL – a city known for having a large deaf and blind community – using sign language to place her order at a drive-thru Starbucks, and the barista signing back via a two-way camera, has gone viral.
After almost 48 hours, the post has nearly seven million views and over 180,000 shares.
Starbucks! This is what I’m talking about! ❤️Share it away! We can change the world! :)For Licensing/Usage Please contact firstname.lastname@example.org
Posted by Rebecca King on Tuesday, November 3, 2015
For years, Starbucks has worked towards “Creating a Deaf Friendly Environment” by providing training in American Sign Language, providing communication equipment for deaf employees and promoting “equal opportunity and accessibility for partners and customers,” according to a Starbucks blog post.
However, just last month the company caught heat when a deaf employee who requested interpreters was fired. The Arizona woman filed a discrimination lawsuit, claiming that she was let go because of her disability.
But the people are sticking by Starbucks on this one.
“I think more people need to know about what we’re doing because it moves customer service to a whole new level,” said Katie Wyble, the barista seen in the video, to Action News Jax. “I hope it helps make more people aware of what they can to do serve others in their communities.”
As for if you’ll be seeing video ordering near you, Starbucks has supposedly already begun implementing it in a few stores in Washington State and Nevada. If the technology is a hit, it is more than likely that it’ll spread across the country.